Yoigo's blog · Yoigo
The Spanish telephone company Yoigo requested the design and creation of a corporate blog. The portal should be faithfully based on its brand identity and follow its editorial line. Both the design and the flow and the news had to follow a clear millennial character, modern, innovative and alternative, offering its own character.
The Challenge
Throughout the entire process, we worked hand in hand with the client to achieve an aesthetic and a result completely integrated with the brand. The necessary fundamental requirements were noted and with them we began to create ideas and versions of solutions to the design challenge. The design versions created were presented to Yoigo to subsequently iterate over the most successful version. After choosing one and refining its result, a compromise was reached with the client that allowed us to offer a truly optimal portal for the end user. In this way both the client and the user received the best possible version. This project was characterized above all by the great attention to detail, thorough design, teamwork and great customer intervention. All this allowed us to work with great creative freedom, with solid design bases and with a process that led to the creation of a successful digital product.
